RADIO EXPERT & CONSULTANT
Radio is passion with a concept. Just because you are utterly passionate about your goal does not mean that you are close to achieving it yet. Passion spurs us on. But passion requires an aim. A strategic concept provides the necessary orientation.
Yet without passion, the concept is mere paper. Concept and passion are like a compass and magnet. They need one another in order to guide the way.
Bert Helbig brings passion and concept together. As a strategist, he is specialised in the optimisation of reach and reputation – market share and image! As a radio expert he awakens and consolidates your team’s passion for exciting, emotionalising radio and ensures that your strategic activities are effectively implemented.
Motivating. Measurable. Sustainable.
In accordance with your brand’s character and market requirements, Bert Helbig uses market-research tools that yield precise results in order to determine exactly the right strategy for you. And he utilises all the necessary tools from his many years of professional experience as a presenter and manager. Constructive. Open. Respectful.
The appreciation of existing customers:
“Having Bert Helbig on board is like playing football with Lionel Messi. He brings the whole team to top performance. With his help, we have catapulted our transmitter fleet in Berlin to number 1! "
Armin Braun, CEO Content
Media Center Berlin, 94.3 rs2, KISS FM, Berliner Rundfunk
"Mr. Helbig can not only generate knowledge and insights into causes and effects, but also convey them elegantly."
Robert Weber, CEO Antenne
“It takes a radio station to the next level. We look forward to the next collaboration."
Dr. Gwendolin Gundlach, Head of Broadcast, CEO
Südwestdeutsche Medienholding SWMH, antenne 1 Neckarburg Rock und Pop
"A brilliant strategist with an inexhaustible background of experience."
Thomas Hagenauer, CEO
95.5 Charivari, Munich Hitradio
“His refreshing openness and his excellent access to the team, which you have to take with you, set him apart. At the same time, Mr. Helbig always has a contemporary view of the radio of today and tomorrow, which he communicates enthusiastically. I am extremely happy to have Bert Helbig as a consultant for the baden.fm program. "
Christian Noll, CEO